Integrated media company MedTech Media, US, has announced the launch of PhysBizTech, a multi-platform, online publication for small and medium sized physician group practices. Scheduled for launch on February 1, 2012, PhysBizTech is projected to help physicians and practice managers leverage technology to make the most of business and clinical opportunities in the 21st century.
MedTech Media’s extensive community research indicated that physicians are seeking a trusted, comprehensive resource for healthcare technology news, compliance information, and how-to content. PhysBizTech is designed to fill this information gap by offering business and technology intelligence to forward-thinking physician practices looking to increase their profitability while enhancing patient care.
Daily news coverage will help physicians and practice managers keep track of federal and state healthcare policy developments, including legislative, compliance and regulatory concerns like meaningful use, ICD-10, HIPAA 5010, and government audit activity. Editors will closely follow reimbursement and practice management issues, including changes to Medicare and Medicaid payment policies, the fundamentals of billing and collections, outsourcing strategies, process improvement techniques and the hiring, management and training of staff.
PhysBizTech’s multi-platform approach will deliver content seamlessly via HTML 5 technology online as well as to smart-phones, tablets and social media platforms, allowing physicians to access content in real-time and on the go. In addition to daily news coverage, video and slideshows, expert and peer blog posts, white papers, webinars, research and events, PhysBizTech will publish two weekly newsletters and provide a platform for lead generation, marketing and content services.
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