The American Institute of Physics (AIP) has released Scitation C3, an online discovery platform powered by the Atex Polopoly web content management system. The Polopoly Web CMS is said to provide the tools for AIP to integrate its publishing process with its hosting system, to build content-driven functionality, and to create new versions of its sites for use on mobile and tablet devices. Currently, the Polopoly system is hosting 12 AIP archival journals and three e-book sites, with plans to migrate all remaining AIP publications in the coming months.
AIP began using the Atex Polopoly Web CMS in 2008. The system's unified content approach is seen to allow AIP editors to publish content, create microsites, and build new web pages without requiring extensive technical expertise. The system is also observed to have given AIP a highly reliable architecture that is scalable and efficient enough to support its current and future demands. For C3, the Polopoly system provides an administration GUI (graphical user interface) control panel that lets AIP's web managers customise the entire user experience without writing a single line of code.
Scitation hosts 2 million articles from more than 200 scholarly publications for 28 learned society publishers. C3 features an XML foundation and flexible Polopoly framework for multi-channel distribution of content and services. The system is claimed to enable publishers and end-users to interact with content from a single system, creating an environment for content producers to open up future publishing channels.
Key to C3's design is a new abstract rendering feature that includes an 'article object' browser. Subscribers can now view all tables and figures in an article directly from the abstract view, which is where many researchers begin their interaction with an article. Other elements contained in the full XML article, such as the outline and sectioning, can be surfaced on the abstract page, providing quick access to the article's content.
Moving forward, AIP will continue using Polopoly to enhance Scitation's features and functionality, including: more advanced tagging and categorisation; greater integration with popular web applications to accommodate features such as mash-ups and geographic tracking; flexible publisher tools for adding and controlling content in real time; and enriched functionality for non-journal content such as books, standards, magazines and newsletters.
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