The National Library of Australia recently released social media guidelines to provide clarity to employees on how to conduct themselves in the emerging world of social media.
The Library embraces the use of social media as a corporate communications and community-building tool. It encourages every employee to have an opportunity to express and communicate online in many ways, such as through social media, professional networking sites, blogs, and personal web sites. However, all employees need to use good judgment about what material appears online and in what context.
The aim of these guidelines is to encourage employees to find a voice in social media, but at the same time protect the interests of the Library. It also informs Library employees of their responsibilities when using social media.
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