Online books retailer Amazon.com, Inc., US, has announced that authors who use Amazon's Author Central service can now view Nielsen BookScan's weekly geographic sales data for their print books for free. Author Central is a free service provided by Amazon that helps authors promote their books and reach more readers. The company also announced that Author Central has added a feature that shows authors past history on the Amazon bestsellers rank for their books.
Authors will now be able to access timely geographic sales trends aggregated across retailers by Nielsen BookScan, widely regarded as the best source for industry print book sales. The new 'Sales by Geography' feature displays a map of the continental United States, highlighting the areas where copies of authors' books have been sold. The new 'Sales by Week' feature displays a bar chart of an author's sales recorded over the trailing four weeks. Authors can also see how many copies of each title were sold by print-edition type, e.g. hardcover or paperback. Digital book sales are not included in BookScan data. Nielsen BookScan estimates that it tracks 75 percent of print trade books sold in the US, collected at more than 10,000 online and offline locations.
In addition to these new features, authors who use Author Central have the opportunity to share the most up-to-date information about themselves and their work with readers. Authors can view and edit their bibliography, add a photo and biography to a personal profile, upload missing book cover images, add video, information about speaking events, and use a blog to connect with readers. The Author Central service is also available in the UK, Germany and Japan.
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