UBM Electronics, a US-based provider of media and marketing solutions for the design engineering and the electronics industry, has announced the 'Marketing to Engineers Symposium,' a one-day symposium targeted to electronics and design engineering marketing professionals. The Symposium will take place on October 22, 2012 at the Santa Clara Convention Center in conjunction with the Online Marketing Summit.
Online Marketing Summit, taking place October 22-25, 2012, empowers practitioners of all levels with hands-on knowledge and insights on digital marketing, enabling marketers to more effectively drive customer engagement.
The Symposium will consist of six courses, a networking lunch and a cocktail reception. Symposium courses include: The State of Online; The Mind of Geeks & Nerds… What Marketers Need to Know; New World Marketing to Engineers: Key Practices; Putting Social to Work: Unleash the Power for Your Business; Building & Sustaining Thriving Communities; and Creating & Leveraging Epic Content for Marketing.
In addition to the Symposium, all attendees will have access to Online Marketing Summit's keynotes, expo, sponsored sessions, and networking events. The Symposium is available to qualified marketers and professionals within the electronics and design industries.