Academic publisher SAGE Publishing has announced that three titles have received awards from the Textbook and Academic Authors Association (TAA). Social Media Marketing, second edition by Tracy L. Tuten and Michael R. Solomon, and Clinical Psychology: Science, Practice and Culture, fourth edition by Andrew M. Pomerantz, were awarded the TAA Textbook Excellence Award while Lifespan Development: Lives in Context, by Tara L. Kuther, was awarded Most Promising New Textbook.
TAA’s Textbook Excellence Award (“Texty”) recognises excellence in current textbooks and learning materials, while the Most Promising New Textbook Award honours first edition works. Both awards are granted based upon the work’s pedagogy, content/scholarship, writing, and appearance and design. This year, TAA named 10 Texty awards and seven most promising new textbook awards.
The Most Promising New Textbook Award winner Lifespan Development: Lives in Context focuses on the importance of context—examining how the places, socio-cultural environments, and ways in which people are raised influence whom they become and how they grow and change. It integrates cutting-edge and classic research to present a unified story of developmental science and its applications to everyday life.
Social Media Marketing explores social media marketing and theory with practical application. It covers strategic planning for social media applications, incorporating platforms into brands’ marketing communications executions, and harnessing social media data to yield customer insights.
Clinical Psychology: Science, Practice, and Culture, fourth edition, addresses the real-world practice of clinical psychology and the latest research in the field. The fourth edition examines cultural/diversity issues in clinical psychology and thorough coverage of recent, prominent developments in psychotherapy and clinical assessment.
TAA will present the awards at their annual conference in Providence, R.I. on June 9, 2017.
Brought to you by Scope e-Knowledge Center, a world-leading provider of metadata services, abstraction, indexing, entity extraction and knowledge organisation models (Taxonomies, Thesauri and Ontologies).
