One day Training course. Technology is changing, new business models are developing and new markets emerging – the journal publishing landscape is shifting. These new developments offer challenges for journals marketing. This course provides a strategic overview of this dynamic environment and how best to apply marketing techniques to achieve your journal’s objectives. The workshop will be highly interactive.
Event Location: West One (De Vere), London
Event Website: http://https://www.alpsp.org/Training/Effective-Journals-Marketing-2019/62346