The growth of mobile devices and technologies is driving change in publishing at an unprecedented rate. This change in how we consume content affects the shape and form that content must take. It’s no longer the case that developing an app is the only option, and we’ll investigate why the content that works best on mobile devices is not the same as content that works well on the web.
In this one day seminar we’ll look at the drivers and market forces behind these changes, the strategies that publishers are adopting, and the practical realities of developing content for a rapidly changing market. We’ll take a free hand in learning lessons from sectors across the industry, including education and trade, as well as STM.
Event Date: May 16, 2012
Event Location: Array
Event Website: Array
