Science and Research Content

ALPSP - Business Development Workshop: scoping new markets -

Overview: One day course: The aim of this workshop is to guide management and business development staff through the required processes and tools needed to assess and prioritise business development opportunities, from the starting point of identifying new business ideas up to the point of delivering a business case for senior management or board level approval. Delegates will develop their own business case during the workshop. Delegates will understand how opportunities should be selected, quantified and mapped through the research process, and the key attributes which make a compelling business plan and business case will be identified.

Event Date: November 30, 2012

Event Location: Array

Event Website: Array


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