This course considers ways in which to develop and manage a commercially successful academic journal and book programme. Taking delegates step-by-step through the commissioning process, it aims to provide practical advice, relevant tips and techniques to commission and solicit successful content and titles – from market scanning and community development through to proposal management and eventual publication. It also considers appropriate financial forecasting models. This course is aimed at commissioning editors and managing editors involved in a new launch programme or book list commissioning role with one to two years experience.
Event Date: September 21, 2016
Event Location: Array
Event Website: Array
