Content Management systems have come down in price and industry standards mean publishers do not face being ‘locked in' to a specific vendor and proprietary format. Whether you publish journals, magazines, directories or books, you need to be aware of and able to evaluate the benefits of a structured approach to publishing information. Is it worth the investment? Is it simply a cost-saving tool or are there revenue benefits as well? Are there standard procedures to follow? Speakers will present a series of case studies and there will be plenty of time for questions.
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