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74th Frankfurter Buchmesse: 4,000 exhibitors and 180,000 visitors on the fairgrounds -

The 74th Frankfurter Buchmesse (19–23 October 2022) reaffirmed its position as the most important international meeting point for the book and media industry: with 93,000 trade visitors (2021: 36,000 trade visitors) and 87,000 private visitors (2021: 37,500 private visitors), Frankfurter Buchmesse was well frequented. Over 4,000 exhibitors from 95 countries were present in the halls, in the Literary Agents & Scouts Centre (LitAg) and in the new Workstations. Some 6,400 media representatives reported from the fairgrounds. Hosting some 300 agents at more than 450 workplaces, the Literary Agents & Scouts Centre (LitAg) was overbooked.

Under the motto ‘Translate. Transfer. Transform.’ this year’s book fair put a spotlight on translation and translators. Some 1,500 visitors made their way to the stage in the International Translation Center to take part in one of the close-to 30 events there.

Under the motto ‘Spilling Creativity’, the Guest of Honour country, Spain, showcased its linguistic and creative diversity. Since the project began in 2019, approximately 400 new books have been published in German along with numerous titles in other European languages. With numerous events on the fairgrounds and many more beyond it, Spain demonstrated at this year’s Frankfurter Buchmesse how tangible the theory is which was once formulated by Spanish author Carmen Martín Gaite: stories are like cherries – when you take one, you automatically get a second.

Frankfurter Buchmesse also offered a packed three-day trade programme. Many international industry leaders spoke, including Peter Warwick, President and CEO of Scholastic; Charlie Redmayne, CEO of HarperCollins UK; Markus Dohle, CEO Penguin Random House; Jesús Badenes del Río, CEO Planeta, Jonny Geller, CEO of Curtis Brown; and Núria Cabutí, CEO of Penguin Random House Grupo Editorial. Also present were representatives of platforms such as TikTok, Spotify and Wattpad Webtoon. Some 1,700 participants attended the two-day Publishing Perspectives Forum.

The trade visitor days were accompanied by a digital trade programme: Masterclasses and the networking event The Hof offered industry players an opportunity to maintain and expand their networks virtually.

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