Online books retailer Amazon.com, Inc., US, has introduced the beta version of 'Kindle for the Web', making it even easier for customers to discover new books and authors by sampling Kindle books directly through web browsers. Amazon is also inviting bloggers and website owners who are participants in the Amazon Associates Program to be part of Kindle for the Web by embedding samples of Kindle books on their websites. These website owners will earn referral fees from Amazon when customers complete book purchases using the links on their websites.
Customers can click the 'Read first chapter FREE' button on a book product page on Amazon or on other websites, and the first chapter will open within the web page. They can change the font size and line spacing, adjust the background colour, and share their favourite books with friends and family via Facebook, Twitter, and e-mail - all without leaving the book in the browser. In the future, Kindle for the Web will include optimisation for mobile browsers and other features.
Kindle claims to offer the largest selection of the most popular books people want to read. The U.S. Kindle Store now has more than 700,000 books, including New Releases and 108 of 111 New York Times Best Sellers. Over 1.8 million free, out-of-copyright, pre-1923 books are also available to read on Kindle devices.
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