Academic publisher Cambridge University Press (CUP) has adopted the OrgRef dataset to help clean and de-duplicate its customer data. OrgRef is a free and open dataset which has been created by DataSalon for the benefit of the scholarly publishing community.
OrgRef shares structured information about organisations from Wikipedia and other open resources, and aims to cover the most important academic and research organisations worldwide. It offers an attractive solution for CUP for several different reasons: it helps to improve the quality of CUP's own customer data, support better business insights and identify potential new customers.
The dataset is free to download under the same terms as Wikipedia, and incorporates standard identifiers from ISNI and VIAF wherever possible. OrgRef provides a truly open solution to the industry's longstanding issues with supply chain identifiers which anybody can use.
CUP is already working with DataSalon's MasterVision platform for data integration and analysis, and the inclusion of OrgRef adds an extra level of accuracy and insight.
