Higher education publisher Cengage Learning, US, has announced the launch of CengageBrain.com, a retail outlet providing students with a variety of choices for obtaining the company's diverse array of learning solutions. Students can now rent textbooks for up to 70 percent off the suggested retail price, and purchase print textbooks, eTextbooks, individual eChapters and audio books. The Web site also includes Cengage Learning's broad range of homework and study tools, features a selection of free content and offers discounts for purchasing multiple products.
Currently, 1,200 Cengage Learning titles are available for rent. This includes popular titles such as Essentials of Psychology, 5th Edition (Douglas Bernstein); American Government: The Essentials, 12th Edition (James Q. Wilson); and Principles of Economics, 5th Edition (N. Gregory Mankiw). Approximately 1,500 more titles will be added in July 2010. Students who choose the rental option will have immediate access to the first chapter in eBook format and will also have a choice of shipping options. Once the rental term is complete, students can either choose to print a pre-paid return label from CengageBrain.com and ship the textbook back, or purchase the title.
CengageBrain.com is the latest innovation from Cengage Learning, the first higher education publisher to offer a full-choice, direct-to-consumer online retail outlet. The company has pioneered the development and delivery of a range of unique print and digital learning solutions, such as 4LTR Press, The Watch and Aplia.
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