CompuMark, a Clarivate Analytics company and a global leader in trademark research and protection, now provides TrademarkVision image recognition (IR) technology services to the Intellectual Property Office of Singapore (IPOS), one of the most innovative IP offices in the world. IPOS is integrating AI-driven technology into their new public facing mobile app to simplify the process of researching proposed image trademarks for uniqueness and availability.
Forty percent of trademarks filed contain images. CompuMark uses AI-powered image recognition software that applies the principles of facial recognition software to visually search artwork, images and even industrial designs. Developed by TrademarkVision, now part of CompuMark, this technology allows public users to compare image trademarks to help them determine whether a proposed trademark logo is acceptable or if it infringes on an existing image trademark.
More and more governments are eager to expand the use of cutting-edge technology to become innovative IP offices. CompuMark has developed an easy API integration into existing search engines so national IP offices can offer image trademark and design search to examiners and the public that reduces ambiguity, provides greater transparency and increases confidence.
Currently, government IP databases throughout the world use different coding systems to describe logos or image trademarks. This means brand owners and trademark professionals rely on building complex queries with keywords and image codes to research image-based trademarks within those IP databases on their own. However, those days now appear to be numbered, at least for those operating in Singapore. By implementing image recognition technology in IPOS Go, the world’s first mobile app for trademark registration, IPOS is simplifying a process that historically has been very complex.
CompuMark is working with government IP offices around the world to provide them with IR-driven solutions, including the European Union Intellectual Property Office (EUIPO), Georgia’s Sakpatenti, and IP Australia (IPA). IPOS is the latest government IP office to partner with CompuMark.
Recently, CompuMark announced the launch of TMgo365 Industrial Design Search, which combines image-recognition technology and artificial intelligence to search trade dress and industrial designs.
Brought to you by Scope e-Knowledge Center, a trusted global partner for digital content transformation solutions - Abstracting & Indexing (A&I), Knowledge Modeling (Taxonomies, Thesauri and Ontologies), and Metadata Enrichment & Entity Extraction.
