Publisher HarperCollins Publishers, US, has launched the beta version of its digital sales catalogue. Located at www.harpercollinscatalogs.com, the content-rich catalogue offers an environmentally friendly, up-to-date tool for booksellers and librarians.
Launching with Fall 2009 titles, the digital catalogue features book jackets and covers, prices, on-sale dates, marketing information, reviews, sample spreads, quotes and important media alerts. Offering a significantly more dynamic experience than a traditional print catalogue, the digital version features rich media content, including author interviews, promotional videos, and audio samples. The site is updated multiple times a day to provide the most current information. Additionally, users will be able to browse inside galleys and Advance Reader Editions for select titles. These features make the digital catalogue an important marketing tool for all areas of the business from publicity to sub-rights.
In addition to the current titles, an author's complete backlist will also be viewable. An advanced search tool allows customers to sort titles in a variety of ways, including genre, on-sale date and format. Booksellers will also be able to simply and easily create a list using the 'My List' feature as well as write, store and share notes. Those who prefer a printed version can utilise the PDF feature or export a season's titles to Excel for easy viewing.
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