Healio.com, by The Wyanoke Group, has been chosen by Sitecore to participate in their early access program for its Sitecore Experience Database. The new database is a repository designed to collect and connect user data to create enhanced customer experiences in real time. Healio is a clinical news, information and education site designed exclusively for specialty healthcare professionals worldwide.
Currently, data on interactions and engagements can be accessed through a number of different resources but can be challenging to form a single, 360-degree view of online customers. The Sitecore Experience Database is designed to view the complete user experience through one platform.
Launched in 2012, Healio was built by combining content from more than 30 separate healthcare websites into one multispecialty online resource. The Wyanoke Group partnered with Arke Systems for site development and integration into Sitecore's CMS and Microsoft Dynamics.
Healio has continued its commitment to bring healthcare professionals the most relevant news, information and education best suited to their professional interests. As such, Healio has been recognised for numerous achievements including Sitecore's 2012 Site of the Year and nominations for Best Healthcare Professional Media Brand by Medical Marketing & Media magazine.
The Wyanoke Group is currently in development of Healio's next release, further enhancing its personalised approach to content delivery.
