HighWire Press, a not-for-profit division of Stanford University libraries, has announced the launch of the HighWire Mobile Web Interface for six American Heart Association (AHA) journals. The Mobile Web Interface is a publication website optimised for the small screen of smartphone devices.
This is the first of a suite of mobile products from HighWire, which includes an iPhone and iPad full text app as well as a RSS-driven iPhone app and full text Amazon Kindle support. Users accessing sites through an iPhone or Droid smartphone will be detected and automatically sent the HighWire Mobile Web interface.
Designed to streamline the use cases of 'looking up and keeping up', the mobile web interface offers quick access to current issue and archives; a simplified search page; personalisation and authentication; and a strong publisher branding. The mobile sites are currently available for iPhone and Droid (iOS and Android OS) devices. Support for other mobile devices, such as the Blackberry and other smartphones will be added in future releases of the HighWire Mobile Web interface.
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