HighWire Press, Inc., the publishing technology platform provider for renowned scholarly publishers and societies, has announced the appointment Tracy Capaldi-Drewett as Vice President, EMEA Sales and Global Marketing, a newly created position on its executive team.
In this new position, Capaldi-Drewett will lead business development and sales in Europe, extending HighWire's commitment to serve the European market and publishers worldwide. Capaldi-Drewett will also lead the strategic development of HighWire's global marketing programs to support customer, partner and channel relationships.
Capaldi-Drewett comes to HighWire with a wealth of knowledge and experience implementing successful business development and marketing strategies, as well as developing global partnership networks. Most recently, at Semantico, Capaldi-Drewett led strategic initiatives for new market entry, service extension, product launch, account management support, thought leadership, and integrated marketing communications. In previous roles he launched several award-winning e-learning platforms, from requirements capture to delivery, for world-recognized brands, generating new revenue through licensing.
Based in London to focus on business development throughout EMEA, Capaldi-Drewett represents HighWire's global executive team in Europe. He will work closely with colleagues in Belfast and throughout the UK as HighWire extends its operational breadth in Europe.
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