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K-12 parents welcome digital learning as a performance-improving and more cost-effective learning experience for their children, says McGraw-Hill survey -

McGraw-Hill Education, a learning science company, has released the results of a survey, according to which, parents of K-12 and college-age students overwhelmingly support digital learning as a means to enhance the classroom learning experience for their children. When asked about digital learning, a resounding 91 percent of K-12 parents said they welcomed the introduction of a more personalised digital experience as an alternative to traditional textbooks.

Parents with children in higher education were also surveyed and they too were found to be strong advocates for the increased use of technology in the classroom. Key findings included: 87% of K-12 and 85% of college parents believe classroom lessons should be personalized to meet each individual student's needs; 78% of college and 73% of K-12 parents believe today's classrooms should focus on adaptive learning rather than 'old school' textbooks; and 88% of Americans surveyed expect ALL K-12 classrooms to be plugged-in by 2025.

The research, commissioned by McGraw-Hill Education and conducted by TNS, a global research firm, fielded a survey to 2,500 American adults over 18 years of age from August 13-16 to gauge perceptions and sentiment around educational technology.

McGraw-Hill Education has a long tradition in the learning sector and in recent years has focused on developing personalised learning programs for students through adaptive technology, which actively tailors learning to the individual and acts as a tutor for the student.

The company has developed a range of adaptive products for K-20 students, which include ALEKS®, LearnSmart® and SmartBook®, together with nearly 1,100 courses available with adaptive technology.

To make it easier for students to try one of McGraw-Hill Education's adaptive courses, the company is now offering college students who purchase a digital offering the option of adding a loose leaf print version of their course content for as low as $15.

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Click here to read the original press release.


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