Kudos, the award-winning service for accelerating and broadening research impact, has launched a new service for scholarly publishers and publishing societies. The Kudos Showcase for Publishers provides a new discovery channel for published content, helping publishers and societies strengthen their support for authors in the increasingly key area of broader audiences and impacts; in a 2020 survey of over 10,000 researchers, 95% agreed they need to achieve broader impacts among audiences such as policy makers, educators, the media and public.
Kudos Showcases will maximise and broaden readership for authors, while also providing a powerful new channel for building publisher, journal and society brands; they can be created for specific topics, journals or other content collections to help a publisher or society build its reputation in key areas. Kudos is also taking a lead in how it categorises content, and will offer users a range of filters by which to browse – from basic groupings such as academic subject area, to newer approaches such as UN Sustainable Development Goals. This reflects emerging best practice in how users seek information, and helps to demonstrate the contribution that authors, journals, books and publishers are making to resolving grand challenges.
Showcases are compiled from plain language metadata created by authors using Kudos’ toolkits. The nonspecialist language that researchers use when explaining their work via Kudos helps broader audiences discover the Showcases. Kudos is used by over 375,000 researchers all over the world, so most publishers and societies already have a huge range of summarised articles ready to prepopulate an attractive showcase. No technical setup is required and a showcase can be turned on almost instantly for a subscribing publisher.
Visually, Kudos Publisher Showcases take their design cue from mainstream platforms such as Pinterest or Medium, using ‘cards’ to present content in an appealing and responsive layout, displaying elegantly on large or small screens. Banner images help to reinforce publisher or society branding, while featured images and an uncluttered layout make each publication card more striking and memorable.
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