Data analytics products firm MarkLogic Corporation, US, will host the webinar 'Harnessing the Power of Social Media Analytics,' featuring Altimeter Group founder and New York Times best-selling author, Charlene Li. The webinar will take place on January 26 at 8:00 a.m. (PT)/11:00 a.m. (ET).
During the webinar Li will explain how analysing social media in real-time can help organisations better connect with customers. Fernando Mesa, principal technologist, MarkLogic, will join Li to explain how organisations that embrace Big Data Applications can leverage social media analytics to improve understanding of customers, increase revenue, and reduce the risk of adverse events.
Interested parties may visit MarkLogic website to register for the webinar.
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