Education materials publisher McGraw-Hill Education, US, has announced that it has expanded its strategic alliance with Amazon.com, Inc., to introduce the publisher's higher education content on Kindle and Kindle DX, Amazon's portable readers that wirelessly download books, blogs, magazines and newspapers to a high-resolution electronic paper display. This collaboration builds upon the wide range of McGraw-Hill Professional titles, which have been available through the digital device since its inception.
In addition to the over 3,000 professional business, medical and technical titles currently available for Kindle and Kindle DX, McGraw-Hill will now be offering over 100 top selling higher education titles in business, economics, science, math, humanities, foreign languages and social sciences.
Colleges and universities in the US are seen to be embracing digital learning solutions to achieve improved student retention and pass rates while at the same time lowering the overall cost of instruction. McGraw-Hill Higher Education content will be used in Amazon's on-campus trial programmes to make Kindle DX devices available to students this fall. Participating colleges and universities will distribute hundreds of Kindle DX devices to students spread across a broad range of academic disciplines. In addition to reading on a considerably larger screen, students will be able to take advantage of popular Kindle features such as the ability to take notes and highlight, search across their library, look up words in a built-in dictionary and carry all of their books in a lightweight device.
This announcement is the latest in a long history of cooperative developments between Amazon and McGraw-Hill. Both companies have experienced great success over the years with initiatives such as ‘Search Inside the Book,’ ‘Amazon Upgrade,’ print on demand, as well as offering thousands of e-books.
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