Online books retailer Amazon.com, Inc., US, has announced that sales of the new generation Kindle devices since their introduction have already surpassed total Kindle device sales from October through December 2009.
In addition, Kindle book unit sales continue to overtake print on Amazon.com, even while print book sales continue to grow. During the past 30 days, Amazon.com customers purchased more Kindle books than print books - hardcover and paperback combined - for the top 10, 25, 100, and 1,000 bestselling books on Amazon.com.
In the 12 weeks following the introduction of the new generation Kindles, Kindle devices or Kindle-related items such as Kindle books and covers represented 15 of the top 15 bestselling items on Amazon.com and Amazon.co.uk combined. Amazon sold more than 3 times as many Kindle books in the first nine months of 2010 as in the first nine months of 2009.
The Association of American Publishers' latest data reports that e-book sales grew 193 percent between January and August 2010. Kindle book sales growth during the same period exceeded this rate, according to Amazon.com.
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