The UK's Joint Information Systems Committee (JISC) has announced that a newly updated JISC toolkit will help content creators, publishers and other information professionals understand the reach of their digital assets. They can use the kit to help guide them through different aspects of measuring impact, both qualitative, such as focus groups, and quantitative, such as web metrics.
Users of the toolkit are also encouraged to contribute to updating the hands-on advice by adding their own advice on topics like how to conduct an interview, using Google Analytics, writing a suitable survey and setting up log file analysis, all designed by the Oxford Internet Institute.
A number of JISC projects have already used the toolkit to evaluate their digitised resources, ranging from lectures podcasts on iTunes to multimedia dance resources and historical material.
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