Media industry-focused research and advisory firm Outsell, Inc., US, and higher education's leading learning collaborative research and consulting company Eduventures jointly announced Outsell's acquisition of Eduventures' business research division. Under the terms of the agreement, Outsell will assume responsibility for the latter's syndicated research business serving hundreds of content, technology, and services companies in the education industry.
The companies will maintain independent consulting divisions focused on serving their respective clients. However, they will combine their resources as appropriate on custom client engagements that could benefit from the unique expertise of both firms.
In order to better serve both current and new customers, three key Eduventures executives will be participating in the business transition. Adam Newman, Managing Vice President; Laurence Bloom, Research Manager; and Noah Carp, Senior Analyst will be serving existing education customers while helping to integrate Eduventures' education industry perspective and rich research library with Outsell's strong family of research offerings.
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