Academic publisher Oxford University Press (OUP) has announced the successful migration of its 1.2 million online journal articles to its new HighWire 2.0 platform. The re-engineered Oxford Journals site has been designed around proven web publishing standards powered by HighWire Press's H2O web technologies.
The upgrade provides various enhancements in how articles are displayed including a cleaner and more readable page layout, improvements to image display, flexible page delivery to different devices, and easier navigation. In response to the fact that over 60 per cent of users are linking deep into content from search engines, journal articles now display contextual information alongside content, effectively making every page a home page.
The majority of the changes are behind-the-scenes to underlying technology that is not visible to users. Services such as access control are unchanged and linking syntaxes have been migrated so that there will be no effect on library and third party linking mechanisms.
Twenty pilot sites were successfully transferred during January and February followed by the remaining 223 journals in August and September. Further design and functionality enhancements will be made during 2010 and beyond.
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