Market research and data services provider Research and Markets, Ireland, has announced the addition of the ‘Book Publishers’ report to their offering.
The US book publishing industry consists of about 2,600 companies with combined annual revenue of about $27 billion. Major players include John Wiley & Sons, McGraw-Hill, Pearson, and Scholastic, as well as publishing units of large media companies such as HarperCollins (owned by News Corp); Random House (owned by Bertelsmann); and Simon & Schuster (owned by CBS). The top 50 companies reportedly generate about 80 percent of revenue.
Demand for books is driven by demographics and is largely resistant to economic cycles. The profitability of individual companies depends on product development and marketing. Large publishers have an advantage in bidding for new manuscripts or authors. Small and midsized publishers can succeed if they focus on a specific subject or market.
Key topics covered in the report include industry overview; quarterly industry update; business challenges; trends and opportunities; call preparation questions; financial information; industry forecast; website and media links; and glossary of acronyms.
Research and Markets provides the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. The company holds thousands of major research publications from most of the leading publishers, consultants and analysts. Earlier, in April 2010, the company announced the addition of the ‘Scholarly Book Publishing Practice Report 2010’ to their offering. The report provides a vast array of evidence about the current policies and practices of scholarly and academic book publishers.
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