Science magazine Scientific American has announced that it is a media sponsor for the inaugural USA Science & Engineering Festival, which opened October 10, 2010, in Washington, D.C. The Festival reportedly represents a collaboration of 500 of the nation's leading science organisations culminating with a two-day Expo on the National Mall and surrounding areas on October 23 and 24. For the Expo, Scientific American will have a booth at the Wilson Plaza area. The booth will also have a video area where visitors will be encouraged to share their thoughts on being a scientific American.
The USA Science & Engineering Festival began on October 10 with a concert of science songs performed by 200 children and adults at the University of Maryland. Events follow on each day ending with the two-day Expo. The Expo will reportedly feature some 1,500 fun, hands-on science activities and more than 75 stage shows and performances on four stages. Exhibitors will host talks and performances.
In September 2010, Nature Publishing Group, the publisher of Scientific American, announced it joined President Obama's Change the Equation initiative. As part of the company's commitment to support STEM education, Scientific American in 2011 will launch 'Bring Science Home', a major new effort to provide parents with simple experiments they can do with their children.
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