The Association of American Publishers has announced that Susan Petersen Kennedy, President of Penguin Group (USA), will take over the chair of the AAP Trade Publishers Executive Committee. Comprising senior trade publishing executives, the Committee guides AAP's programmes and activities of particular relevance to its trade publishing members.
The Committee's primary objective will be to ensure that consumers, the media, and community leaders understand that the book, in all of its manifestations, is alive and well; that millions of readers are inspired, educated, and entertained by books every year; and that publishers add value to books at every step of the publication process: from editorial to design to marketing and publicity to distribution.
Susan Petersen Kennedy has been President of the Penguin Group (USA) since 2001. She is the former Chairman and Publisher of Viking Penguin and Publisher of Riverhead, and a former Executive Vice President of Random House.
To access our daily STM news feed through your iPhone, iPad, or other smartphones, please visit www.myscoope.com for a mobile friendly reading experience.
