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Talking about AI at ConTech 2019 -

AI and Data Science are changing the content landscape beyond recognition. This year’s ConTech will demonstrate how to adopt AI and cite real-life examples of where these technologies are making a difference.

Andrea Filetti, Measurement and Reputation Manager at ENI will present ‘Data Science and corporate communication: AI-driven media strategy’. Andrea will talk through a real case that will show how corporate communication strategies are supported and enabled by data science by measuring the effectiveness of communication; guiding the production of specific and non-self-referential content through external listening and analysis; applying machine learning and deep learning to a content strategy to discover relevant topics; monitoring the interest and popularity of specific topics, identifying the most active communities; and predicting future trends.

Delegates will learn how a complete communication strategy is integrated and improved by data science, how ML techniques are used to tailor a content strategy and managing data sources to predict future trends.

ConTech 2019 will be transforming content through data science, AI and other emerging technologies on December 5th and 6th at the Millennium Gloucester Hotel, London.

Brought to you by Scope e-Knowledge Center, a trusted global partner for digital content transformation solutions - Abstracting & Indexing (A&I), Knowledge Modeling (Taxonomies, Thesauri and Ontologies), and Metadata Enrichment & Entity Extraction.

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