Technology media company TechTarget, Inc. has hired Chuck Alvarez as Chief Data Officer. In his new role, Alvarez will focus on TechTarget's Big Data strategy and new initiatives that will leverage TechTarget's Deal Data to deliver rich demand-side research, analytics and insight to enterprise Information Technology (IT) professionals, IT vendors and institutional investors.
Alvarez will oversee the development of a data warehouse strategy that will aggregate the wealth of demand side data that TechTarget possesses by being strategically placed between the IT buyer and seller. He will also develop the analytics and visualization capabilities that will make TechTarget a leading industry source for real-time IT spending changes mined by vendor, technology, industry and geography.
Alvarez brings over twenty-eight years of experience in software development, data, analytics, distributed computing, financial markets and business experience. He has held several senior level positions on Wall Street and specializes in integration and realization of business value through the use of data. He was responsible for introducing Big Data analytics practices at Bear Stearns in 2007 and deployed the first Big Data platform at Morgan Stanley. Most recently, Alvarez was a Senior Consultant with Applied Intellect.