UBM DeusM, the integrated marketing services arm of UBM, and UBM Live have launched PharmaEvolution.com, a new online community that will address the needs of professionals in pharmaceutical research and development, manufacturing, supply chain management, and quality.
PharmaEvolution.com will establish a global, peer-to-peer network to help professionals grapple with the sweeping changes affecting the pharmaceutical industry today. It will leverage the strength of UBM Live's CPhI global exhibition and conferences brand and DeusM's expertise in developing vital, engaged online communities. It will also draw from the example of UBM Medica's successful online oncology nurse community, TheONC.org.
PharmaEvolution.com will feature original content, written mainly by industry professionals. It will create a safe and secure online environment where peers can share best non-proprietary practices, troubleshoot problems, and openly discuss challenges and issues without intrusive marketing messages, unethical use of personal information, or unfocused discussion.
Content on the site focuses on those areas most critical to the industry and the patients and physicians it serves: R&D, manufacturing and quality, formulation, APIs and excipients, drug delivery, packaging and anti-counterfeiting, regulatory compliance, contract services, and supply chain management.
Pharma Evolution is published by UBM Live, UBM DeusM, and founding sponsor Capsugel, along with Aptalis, Harlan, and B-Braun.
