Wiley-Blackwell, the STM and scholarly business of John Wiley & Sons, Inc., US, has announced the appointment of a senior marketing professional to support its Open Access publishing initiatives. Natasha White (née Robshaw) has joined the company as Associate Director, Open Access Marketing.
Natasha has extensive experience in Open Access (OA) publishing, having previously worked at BioMed Central as Marketing and Sales Director for over 6 years. She will have responsibility for marketing the growing number of hybrid Online Open journals available from Wiley-Blackwell. Also, she will be responsible for developing relationships with institutions and funders who wish to allocate funds to Open Access, and will take a leading role in identifying and developing further opportunities for Wiley-Blackwell in Open Access publishing.
Wiley-Blackwell publishes nearly 1,500 peer-reviewed journals and over 1,500 new books annually in print and online, as well as databases, major reference works and laboratory protocols.
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