(scholarlykitchen.sspnet.org): Beyond the lack of community buy-in, monetization of Web 2.0 has proven problematic, even for sites with enormous levels of participation. This last month has seen the dying gasps of some of these corporate-backed attempts to crack this market. As noted elsewhere, the needs of a for-profit corporation are generally at odds with the needs of members of the social networks they run. The big publisher-backed build is slowly fading into oblivion, replaced by smaller, ad hoc networks created and run by users. The question of how or even whether these tools will ever see mainstream use by scientists is still open. But the idea of them as huge profit centers for publishers has been pretty well refuted.
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