Representatives of Internet search services provider Google, Inc., US, have reportedly contacted the American Booksellers Association and Powell's Books to announce that the company would end its Google eBooks reseller programme worldwide. In February, it had seemed as if independent booksellers were getting a reprieve when Google reinstated some affiliate stores that had low sales. But in yet another sign of industry consolidation, Google will start selling e-books solely through its recently launched Google Play, beginning January 31, 2013.
In a statement, Emily Powell, President of Powell's Books, called the news 'extremely disappointing'. The company's decision three years ago to partner with Google and provide Google eBooks was seen to be an important move for Powell's to solidify its place in the e-book industry. She noted that Powell's offers e-books from other outlets, including Ingram Content Group, and would explore opportunities to expand that business.
According to a Google spokesperson, the reseller programme failed to gain the traction that it hoped it would with customers or retailers. Google, therefore, had to make the decision to discontinue it. The company will continue to work with its partners through the transition.
