The Frankfurt Book Fair (October 14-18, 2015) has announced a significant investment in IPR License, the global rights and licensing trading platform. The deal will see FBF take a minority shareholding in IPR License Ltd. The two companies will align to embark on a strategic sales, marketing and tech-based licensing partnership to further establish the IPR platform TradeRights as the industry standard tool for rights and licensing transactions.
This partnership will not only help promote the value of rights and licensing to a wider global audience but also enable international publishers to transact front and backlist business simpler, faster and cost-effectively.
This announcement follows the cementing of IPR's alliance with another industry giant Copyright Clearance Center (CCC) to simplify and speed up the process for rightsholders to search, offer, negotiate and complete transactions on a range of subsidiary rights deals through IPR's online marketplace.
