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The American Medical Association (AMA) has launched Center for Digital Health and AI to place physicians at the center of shaping, guiding, and implementing technologies transforming medicine.

The organization stated that artificial intelligence and digital health tools are advancing rapidly and explained that, without physician leadership and input, these technologies risk creating unintended burdens and not reaching their full potential. It reported that the new center will embed physicians throughout the lifecycle of technology development and deployment to align tools with clinical workflows and ensure physicians know how to use them. Dr. John Whyte, CEO and Executive Vice President, AMA, emphasized that the initiative aims to harness innovation responsibly and effectively so that it improves patient care and reduces unnecessary burdens on physicians.

The Center for Digital Health and AI will focus on policy and regulatory leadership by working with regulators, policymakers, and technology leaders to shape benchmarks for safe and effective use of AI in medicine and digital health tools; clinical workflow integration by creating opportunities for doctors to shape AI and digital tools to enhance patient and clinician experience; education and training by equipping physicians and health systems with knowledge and tools to integrate AI efficiently and effectively; and collaboration by building partnerships across the technology, research, government, and healthcare sectors to drive innovation aligned with patient needs.

The association noted that recent AMA surveys show growing enthusiasm among physicians, with roughly two-thirds having incorporated AI-enabled tools in some form into practice, while a quarter remain more worried than excited due to concerns about data privacy, reliability, and safety. It concluded that the center has the potential to build on increasing interest in AI, support integration into clinical workflow, and address ongoing concerns.