Cadmore Media has announced a partnership with the American Urological Association (AUA), to expand their clinical content offering through a series of multimedia initiatives.
AUA is spearheading advancements in webinars, video embedding, and audio integration across their various news and journal sites. The association has launched a sponsored live news webinar series, the AUANewsWorthy Webinars, to provide their audience access to content from key opinion leaders in urology. Making use of Cadmore Media’s accessible video player and interactive transcripts, AUA will be able to expand their live webinar offerings.
Cadmore Media’s advanced live embed functionality empowers AUA to schedule, run, and publish events directly on their platforms, delivering an integrated user experience with comprehensive benefits such as client-controlled registration, live chat, and Q&A.
Having recently launched www.AUANews.net, the association has created engaging webinars and secured an industry sponsor exclusively for AUA members. This collaboration offers them a valuable and engaged audience, as well as potential source of leads.
This partnership also introduces new business opportunities for AUA, allowing them to host sponsored webinars, presenting an avenue to diversify revenue. The integration with AUA’s platform ensures a fully immersive and branded experience for sponsors, maximizing their reach and impact.
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