Anthem Media Group (AMG) has announced its acquisition of Ascend Media's Los Angeles-based medical media division for an undisclosed sum. The business-to-business publications that comprise Ascend Media's Allied Healthcare division serve as the authoritative source of information, news, product development and continuing education for professionals in the areas of medical imaging, hearing, respiratory care, physical therapy and rehab, sleep, plastic surgery, aesthetics and more.
Titles included in the acquisition are Clinical Lab Products, Hearing Review, Hearing Review Products, Imaging Economics, Orthodontic Products, Physical Therapy Products, Plastic Surgery Products, Rehab Management, RT for Decision Makers in Respiratory Care, Sleep Review and 24X7 Magazine. Anthem's already impressive roster of publications currently includes regional, national and contract titles. With the addition of the Allied Healthcare titles, it is estimated that the company will produce nearly 6 million total printed copies annually.
Anthem Media Group's Dennis Triola will take on the role of president for the new division, which will be called Allied Media. Larry Lannon, former Ascend division president, will report to Triola, and Ascend Media's Overland Park, Kan.-based Allied employees will move into Anthem's headquarters, located at College Boulevard and Metcalf Avenue.
Search for more healthcare journals in K-Store
Discuss this NEWS
