Clinical information products and services provider Epocrates, Inc., US, and medical publisher BMJ Group, UK, have announced the launch of new online clinical reference products. Through an exclusive development and marketing partnership, Epocrates and BMJ are introducing patient centered, web-based solutions to assist clinicians in making critical treatment decisions at the immediate point of care.
Through the partnership, BMJ Group's experienced editorial team collaborates with physician authors to create comprehensive disease diagnosis and treatment monographs. In addition to clear, concise expert opinions, the monographs also contain links to the medical evidence in BMJ Clinical Evidence.
The products' peer-reviewed content seamlessly integrates with Epocrates' popular online drug reference guide, which includes dosing, interactions, adverse reactions and pricing information on more than 3,300 drugs. After identifying a condition, clinicians can quickly determine appropriate tests to order, compare treatment options and select the best medications for their patients. Clinicians can also print or email educational handouts and pictures for a newly prescribed drug.
With the growing prevalence of computers in exam rooms, healthcare professionals will now be able to conveniently reference up-to-date drug and disease information during or between patient visits. Individuals can access a free version of this online reference at www.epocrates.com. In addition, a new premium version specifically designed for institutional use, called BMJ Point of Care, is offered through BMJ Group.
