Physicians Interactive LLC (PI), the leading digital sales and health marketing partner for life sciences companies, has announced the acquisition of mobile medical references provider Skyscape, US. Skyscape is now a wholly owned subsidiary of PI. Under the acquisition agreement, Skyscape will continue to be led by Sandeep Shah, who will report to Donato Tramuto, vice chairman and CEO of Physicians Interactive Holdings LLC. Terms of the acquisition were not disclosed.
The Skyscape acquisition doubles PI's current physician network and adds more than one million health care professionals to the PI database, providing valuable insights into the online behaviour of physicians and other health care providers. The acquisition will allow for the development of new and enhanced decision support tools for health care professionals and expanded product offerings for pharmaceutical, biotech and other life science companies-all on one integrated platform available on multiple technologies.
Skyscape delivers medical content at the point of care through its multiple mobile platforms and broad internet presence. From drug dosing calculators and drug interactions to medical alerts to the latest research and clinical practice guidelines, Skyscape provides up-to-the minute information to enhance patient care. Gold standard content is delivered in partnership with more than 50 of the top medical publishers, associations and major medical institutions. Skyscape's SmartLink technology enables subscribers to customise how they view content and automatically generates 'smart links,' converting hundreds of editions and volumes of medical information into integrated decision tools.
Search for more such STM support tools in K-Store
Discuss this NEWS
