Digital publishing innovator ReadOz, US, has announced that it has partnered with Putnam Media's Pharmaceutical Manufacturing magazine to provide digital editions of the magazine on the ReadOz portal. The magazine joins hundreds of high quality publications available on ReadOz.
The digital edition of the magazine allows readers to view the publication online as is appears in print with a wide range of functional options to enhance the reading experience. In addition to providing readers with page turning and other highly intuitive and easy-to-use functionality such as zooming, magnifying glasses, page repositioning, cutting and pasting, book-marking, search, instant forwarding, and other useful tools, the format allows readers to link directly to advertiser sites and other mediums taking full advantage of digital and internet technologies.
Publishers can quickly deploy their magazines - either current or archived editions - and other content on ReadOz with no start up costs. Intuitive tools allow them to upload and easily manage digital content. ReadOz offers robust, sophisticated backend data collection, providing publishers and their advertisers a wide range of research from visitor information and behavior, to opinions and views through reader panels and other customised research. Other functionality includes reader service which gets advertiser information rapidly to a reader's email, the ability to provide advertising hyper localisation, direct links to their websites and other flexible features.