Scope e-Knowledge Center (Scope), a leading provider of content enhancement and knowledge services, has entered into a partnership with the American Academy of Physician Assistants (AAPA), the US national professional society for physician assistants, to provide big data analytics solutions.
Scope has considerable experience in research and data engagements with clients and will leverage this expertise for the AAPA assignment. Scope’s data scientist team will leverage over 250 different types of data sources which will be reviewed and analysed for improved data governance, maintenance of data quality, and to promote better sharing of information.
Scope has adopted an advanced analytics process that can handle multi-structured and unstructured data. Its solutions help business organisations with informed decision making, predicting industry changes and identifying new opportunities. Scope’s data scientists will assist AAPA’s research team with custom reports, insights and recommendations to aid AAPA’s strategic decisions.
The data collected includes social media feeds, survey data, marketing and membership data, content related data and journal subscription information. The solution is being used by AAPA to support membership retention, mailing campaigns, events and enhanced content strategies.
Shyam Desigan, Chief Financial Officer and Senior Vice President of Information Technology for AAPA commented, “Our partnership with Scope has expanded substantially and consistently since we first began working with them. All the projects that Scope has been assigned are based on the quality of resource, price and product delivery perspectives. Scope’s broad capabilities have allowed AAPA to develop and enrich its data driven resources and processes with increased speed and efficiency, including important analytics that will drive the key strategies and continued growth of our organization.”
Tram Venkatraman, President of Scope, said, “We are very pleased AAPA has chosen us for this opportunity. Scope’s team of data management professionals will leverage over two hundred different types of data sources, analyse and create big data architecture for AAPA.”
