The Intellectual Property (IP) & Science business of Thomson Reuters, US, has officially completed the acquisition of MarkMonitor following regulatory clearance in the US.
MarkMonitor, an online brand protection technology, is projected to strengthen the broad portfolio of IP solutions from Thomson Reuters, resulting in a powerful suite of comprehensive brand protection offerings to assist customers in securing their revenue and reputation.
Flagship offerings of MarkMonitor include MarkMonitor Brand Protection, which is said to safeguard brand equity, revenue and reputation from paid search scams, unauthorised channels, counterfeit sales, false association, impersonation, cybersquatting and other threats. The company’s other products include MarkMonitor AntiPiracy, for monitoring, detecting and responding to piracy and related promotional activities; and Domain Management, for proactively seizing domain name opportunities and preventing others from undermining a company's brand and revenue.
