Ingenta, a provider of technology and associated services to the publishing and information industries, has partnered with the scholarly discovery services TrendMD and ReadCube to boost discoverability of articles hosted on its aggregated content portal Ingenta Connect.
The platform integration with TrendMD enables Ingenta Connect publishers to drive traffic to their content online and grow their readership. TrendMD generates personalised on-site content recommendations, based on the articles that users, and likeminded peers, are reading. The partnership follows a successful pilot project which delivered a five per cent increase in overall article usage among 31 participating publishers and 96 journals.
Publishers on Ingenta Connect also now have access to ReadCube's Discover service, offering deep-indexing of their content for enhanced discoverability across ReadCube's free web, desktop and mobile apps, search engines, related article feeds and its popular personalised recommendation engine. The agreement also transforms indexed collections into interactive Enhanced PDFs when read on any of the ReadCube apps. Features include hyperlinked in-line citations, annotation tools, instant access to supplemental materials and figures, clickable author names, citation history, social sharing, and Altmetrics.
Following the recent collaboration with Kudos, a service that helps researchers and publishers to maximise the visibility and impact of their articles online, the TrendMD and ReadCube partnerships are the latest initiatives that have been incorporated into Ingenta Connect to increase the reach and readership of articles hosted on the platform.
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