WebMD Health Corp., an Internet Brands company and a leader in health information services for consumers, physicians and other healthcare professionals, has joined forces with Healthwise, Incorporated, the patient and member health education and engagement company, through the acquisition of Healthwise’s current operating assets.
Healthwise delivers a powerful offering of consumer health content to help healthcare organizations engage with and educate patients and members in their healthcare journey—ultimately reducing costs of care while empowering patients and improving quality. This market-leading curriculum forms the backbone of an impressive suite of solutions that enables health systems and health plans to meet patients and members where they are, whether through care management platforms, at the point of care, or digitally through online patient portals.
Healthwise’s operating assets — including content, products, technology, client relationships and certain trademarks—will join WebMD Ignite, WebMD's market-leading healthcare growth and engagement division serving health organizations, healthcare professionals, providers and payers. WebMD Ignite is transforming the healthcare ecosystem by driving personalization, championing education, and connecting at every touchpoint along the health journey.
This asset purchase is another step toward improving U.S. healthcare through a vision of improved patient and increased member engagement using relevant, easily understood and interactive consumer health education.
With the acquisition of Healthwise’s operating assets, WebMD Ignite will serve more than 650 healthcare organizations with its best-in-class patient education, including more than 50% of hospitals in the U.S. and 85% of the top 20 payers. More broadly, WebMD Ignite will be the largest healthcare growth engagement platform in the country, with more than 500 professionals serving providers, payers, disruptors, and other healthcare organizations.
Going forward, the Healthwise Board of Directors will continue to explore new ways for the Healthwise non-profit entity to achieve its mission of helping people make better health decisions through an independent go-forward nonprofit entity outside of the payer and provider space.
Terms of the acquisition were not disclosed. Healthwise was represented by Canaccord Genuity LLC throughout this process.
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