Publisher John Wiley and Sons, Inc. has announced the rollout of DataSalon's comprehensive Publisher Dashboard service to their worldwide sales, marketing, and editorial teams.
DataSalon's new Publisher Dashboard service allows Wiley to create dashboards tailored to their specific requirements, giving them a complete picture of their customers - not just of institutional usage and denials data, but also of authors, article citations, journal subscriptions, and open access article sales.
As an integrated part of the service, source data from a variety of sources is automatically linked, cleaned, and deduped, ensuring truly accurate metrics.
Over 200 Wiley staff worldwide are already actively using dashboards on a regular basis to: chart Wiley's share of articles published and citations received, in order to understand more about the positioning and reputation of their journals; review usage development at both a customer and journal level, including the prediction of year end values to give early visibility of trends; and rank institutions by denials to identify new sales prospects.
Wiley's analytics team, with support from DataSalon, have set up a wide range of dashboards which staff can access at a click of a button. Filters allow the same set of metrics to be easily displayed for particular countries or subjects, while extensive drill-down options allow users to explore the full detail behind general trends.
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